Gold is one of the most prestigious precious metals ever discovered and introduced to mankind. It has forever been used as a symbol of wealth and power while being a steady valuable commodity for centuries. This value and worth of gold exhibits its ever-increasing stability and attractiveness that it holds today.

Over the passing eras, gold has earned its reputation as one of the safest investments, recovering its value through various shattering economic downfalls. Its significance and cost, more often than not traces its way higher and contrary to stock markets, economic sways and other investment tools. Therefore, for ages, investors have asserted gold as an asset with outstanding underlying qualities, that make buying gold a unique and amazing way to diversify one’s investment portfolio.

Gold as an investment is very different to buying stocks or bonds. Gold can be purchased and stored in physical form, in the form of Gold Coins or Bullion. The value of these is determined from its precious metals content and purity.

Often the question arises, “When is the right time to invest in Gold?” The answer to this is quite subjective. There is no particular right or wrong time to Buy Gold!

When looking to Buy Gold Coins or Gold Bars, one needs to be aware and watchful for the ‘Spot Rate’ – The Current opening and closing Gold Rates, at all times.

Some of the factors that affect the Gold Prices the most are:

Policy changes:

Any sort of major announcements or changes in economic policies and fluctuations in the markets can trigger a shift in gold prices.

Economic & Political turbulence:

Economic or political unrest, trade wars or tensions between countries around the world can have a major impact on gold prices.

Global Issues like the Covid-19 Pandemic:

With rising coronavirus cases, continuous liquidity injections, rising inflationary expectations & economies functioning with the fear of collapse due to lockdowns across the world, the prices of gold have seen some of the highest volatility in decades.

So, when is the best time to buy gold?

Historical analysis of gold’s volatility and periodic fluctuations over the years has shown that Gold is the favourite investment instrument of all. Its high liquidity and inflation-beating qualities, along with its power and stature in society has always made it rise up and make a strong comeback even when markets witness a temporary fall in its value. Therefore, many investors believe and suggest to simply Buy Gold When You Can!  The key is to purchase smaller quantities regularly, and building up your long term wealth. This provides the investors the benefit of buying at lower average prices, and maximising return on investment while selling the gold.

Since the Covid-19 pandemic has hit the world, gold rates in India have seen major fluctuations. Gold rates sky rocketed to Rs 48,000 per 10 grams and while global trends led to a rise in domestic prices, a major factor was the rising lockdowns in Asia amid rising Covid-19 cases. The demand for gold in India, however, bounces back with fervor, come the festive and wedding season. Kundan Gold offers a wide range and variety of Gold Bars and Gold Coins from denominations as low as 0.5 gms going up to 50 gms; & silver coins and bars starting from 5 gms and going up to 1 kg.

So, don’t wait for the right time to invest in the safety of Gold.

Gold investment is ultimately about preserving your wealth and protecting yourself against financial crisis by taking control of your wealth. So, analyse the markets well, buy gold at a good price, don’t worry about short term fluctuations. Just sit tight and focus on the long term security and benefits of your gold investment.